LANAI COLLECTION POPS UP IN THE HAMPTONS FOR SUMMER SEASON 2016
SoCal-Based Contemporary Menswear Brand Brings Chic Leisurewear to Southampton
from Memorial Day through Labor Day
Santa Monica, CA – May 18, 2016 – Lanai Collection, the Santa Monica-based contemporary menswear lifestyle brand, today announced that it will open the doors of its first brick and mortar store in The Hamptons for summer of 2016 on Memorial Day, May 30th. The shop, featuring over 1,500 items from the chic line of leisurewear, is located at 38 Jobs Lane in Southampton and will be open Monday through Saturday from 10:00 a.m. to 8:00 p.m. and Sunday from 10:00 a.m. to 6:00 p.m. through Labor Day weekend, closing on September 6th.
The shop’s interior design – like the brand itself – is inspired by the beauty and luxury of the utopian Hawaiian island of Lanai. The purpose of the pop-up shop is to give shoppers the opportunity to outfit themselves with clothing, accessories and gifts that allow them to move seamlessly and comfortably between work, play and adventure.
Key items in the summer collection are the Short Sleeved Polo Shirt ($90.00), Floral Drawstring Shorts ($165.00) and Heather Alloy Classic Shirt with Pocket ($195.00). Lanai will also offer official merchandise from the Americas Cup. Items from Gents, including luxury hats, and GOA Skincare, a line of skin and grooming solutions for men, will also be featured at the pop-up store.
“Lanai Collection has had a tremendous following of enthusiastic customers on the east coast since launching online two years ago, so our Hamptons pop-up shop gives both our loyalists and newcomers to the brand access to our season-appropriate menswear all summer long,” said Jackie Chiuchiarelli, Chief Creative Officer for Lanai Collection. “In Gents and GOA Skincare we have found two likeminded brands that complement the contemporary Lanai lifestyle and we are thrilled to share our pop-up space with them for summer of ’16.”
Lanai Collection will have a presence at a number of premiere community events this summer, including sponsoring the Hamptons Golf Classic on June 20th and partnering with The Tasting Table Summer Series on various luxe events through the summer.
The Lanai pop-up shop will celebrate its grand opening with a summertime soiree on Saturday, May 28th at 6:00 p.m. with The Hampton’s most stylish and social residents and vacationers. Complimentary drinks and hors d’oeuvres will be provided, in addition to discounts on everything in the store.
About Lanai Collection
Lanai Collection is a contemporary menswear lifestyle brand inspired by the island of Lanai and founded by David Ellison in 2014. Conceptually, it re-imagines sustainable style that never reveals its age. It stands as a testament to the 1.5 million-year-old island and the essence of its unyielding, timeless allure. The finely-brushed fabrics, marled yarns and quiet colors are derived from the landscape, creating a livable luxury product that beckons consumers to trade in their tie and take their everyday from city to seaside. www.lanaicollection.com
About Gents Co.
Gents is a lifestyle brand offering consumers the highest quality product with a fashionable and sophisticated design aesthetic.Launched in November 2012 with luxury baseball caps and apparel, and a custom-build e-commerce web site, Gents provides customers with items of luxurious, relaxed comfort and personal style. Gents is currently sold in 200+ retail doors around the globe including Fred Segal, Scoop, Bloomingdale’s, Nordstrom and Saks Fifth Avenue. Visit www.gentsco.com to learn more.
About GOA Skincare
GOA lives on the border of its clients’ lifestyles by creating biochemical artistries. These formulas use muscle inhibitors, viper snake proteins, dark phyto-matter and tetrapeptide complexes to reverse damages and aging signs that are caused by the good-life. Founder, Rodrigo Diaz, studied biochemistry at Queen’s University, later studying fashion design at the prestigious Istituto Marangoni in Milan, Italy. Diaz was intrigued by India’s traditional skincare rituals and personal connection which led him into the world of skincare.
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